M&S has announced it is making a major change to 300 of its fruit and vegetable products. In order to reduce waste, the grocer is removing best-before stickers on fresh foods in stores.
The move follows a successful trial rolled out in a number of branches. M&S hopes scrapping best-before stickers will encourage shoppers to use their judgment to decide when food is no longer suitable to eat rather than simply chucking it away, the Manchester Evening News reports.
The "best before" dates on fruit and veg will be replaced by a new code that M&S store staff will use to check up on freshness and quality. Fruit and vegetables, including popular commonly-wasted items such as apples and potatoes, make up 85 per cent of M&S’s produce offering.
