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Fortune
Fortune
Rachel King

Lyft launches new preorder option at airports ahead of a busy summer travel season

(Credit: Courtesy of Lyft)

A few years ago, before the pandemic, The Atlantic published a thinkpiece/hot take that took social media and friend groups by fire, suggesting there are two types of people: those who like to get to the airport hours early, and those who like to time their arrival as close to boarding as possible.

With Lyft’s new reservation option, the ride-sharing company goes further to suggest there are two more types of people: those who enjoy the travel experience (specifically being at the airport), and those who don’t. And with Lyft’s new preorder reservation experience, the company hopes to make life easier for both, especially anticipating a record-breaking summer travel season this year as the travel industry continues to recover from the pandemic lockdowns.

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