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Asharq Al-Awsat
Asharq Al-Awsat
Lifestyle
Asharq Al-Awsat

Louis Vuitton Expected to Raise Prices as Much as 20% In China

Louis Vuitton China LVMH Luxury Covid-19 Xiaohongshu
A Louis Vuitton limited edition graffiti monogram canvas hardsided briefcases by Stephen Sprouse is displayed during the exhibition of the Couture collection of late fashion icon Andre Leon Talley in the showroom of Christie's auction house in Paris, France, January 24, 2023. (Reuters)

LVMH's top fashion brand Louis Vuitton is expected to increase prices in China by as much as 20%, as luxury labels bank on a strong rebound of Chinese demand following the easing of COVID-19 lockdowns.

Louis Vuitton, the world’s biggest luxury brand, last February led the way to a string of price hikes from some of the industry’s biggest names.

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