Lorraine Kelly took aim at Gwyneth Paltrow on Wednesday after discovering the latest offering from the Hollywood star's wellness brand Goop.
The ITV presenter revealed she was less than impressed with the brand's Father's Day Gift Guide, with one pricey item in particular horrifying the Scottish host.
She began: "Gwyneth Paltrow, never fails does she? Her Goop thing has released a Father's Day gift guide, and for goodness' sake, their latest offering - I'm not kidding you - includes a £10,000 Rolex, £50,000 Arctic Circle trip, but the gift that has got everyone talking, and not in a good way, is giving your dad a sex toy costing £160.