
Spending on TV has been climbing back toward normal in Milwaukee since the pandemic struck, and the stations are getting a windfall from a Wisconsin state Supreme Court race that will give the balance of power to either the Democrats or Republicans, depending on how the vote goes April 4.
Conservatives currently hold a 4-3 majority in the Supreme Court. “There are so many key initiatives that will be decided based on how the race ends up,” said Jan Wade, WISN president and general manager.