LIV Golf has taken a major step forward in its battle for supremacy with the PGA Tour after securing the United States television deal that Greg Norman has craved.
The Saudi-backed venture hosted eight event in 2022 across America, England, Thailand, and Saudi Arabia. It was Dustin Johnson who won the individual series, as well as more than £30 million in prize money, but few fans were able to follow events live.
Tournaments were streamed via the LIV Golf website and YouTube page, but attracted paltry audiences. The failure to secure television coverage undoubtedly proved a dent in Norman's bid to disrupt the status quo and attract a global audience.