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Daily Mirror
Daily Mirror
Jason Beattie

'Like all royals, Prince Harry is media savvy and knows how to manipulate public opinion'

Prince Harry understands the value of publicity. He’s also very good at it.

Any author with a book to sell is keen to generate attention but Harry’s promotion of Spare has been a PR masterstroke.

The stage was set with the Netflix documentary. Excitement was generated by the strict pre-publication embargo, conveniently broken when a journalist got their hands on a Spanish edition.

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