A liberal podcaster and political analyst has declared that “woke is good for business,” after pointing to recent moments in popular culture.
“The reason the N.F.L. picked Bad Bunny is the same reason that Jimmy Kimmel’s first show after his suspension had huge viewership, that ‘South Park’ is having its best ratings in years, and that Target’s sales are off since it dropped its D.E.I. efforts,” Molly Jong-Fast wrote.
