Lewis Hamilton has spent almost two decades building a reputation as one of the best drivers Formula 1 has ever seen. But outside of motorsport, he aims to build an empire to his name in film, charity and fashion, and as the F1 circus heads to Singapore, a Plus44 pop-up seeks to do exactly that.
Plus44 if Hamilton's lifestyle label, offering hoodies, T-shirts, shorts, tracksuits and other forms of clothing. And to celebrate being in Singapore and the country's arts scene, the outlet will feature Singapore artist Jahan Loh's spaceman character, which will feature on race-week merchandise. In fact, the brand has released a region-specific capsule around this partnership, which it has named Plus44 Marina Spaceport.
