
In May, fashion insiders told Marie Claire the jelly sandals trend was about to explode. In June, the throwback sandals got the ultimate vote of confidence with a little help from Jennifer Lawrence.
Lawrence used an all-white outfit on Wednesday, June 26, to campaign on behalf of jelly sandals—specifically, The Row's twice-sold-out Mara flat. Some might look at the PVC material and caged silhouette and see a shoe that's so out there, it's borderline unwearable. Lawrence, like the guests who first gazed upon the shoe at The Row's Paris runway last fall and immediately snapped them up when they went on sale this spring, saw an opportunity to creatively color block. (And maybe, get in touch with the trends of her youth.)