DAZN have confirmed they have reached an agreement to purchase Andrea Radrizzani’s Eleven Group. The sale has been completed for an undisclosed fee and will see the Leeds United owner appointed as the executive director of DAZN.
Radrizanni - the chairman and founder of the international sports broadcaster – first launched the company back in 2015. Eleven has channels in several different countries including the UK, Portugal, Japan, Italy, Belgium, Luxembourg, Poland, Taiwan and Myanmar. Leeds visited the latter for a post-season friendly back in 2018.
It has rights to a number of European football’s elite competitions, with the Premier League, Champions League, Serie A, Bundesliga and La Liga among them. Following the completion of the deal, Radrizzani wrote on his LinkedIn : “Excited to announce, after much speculation, our agreement with DAZN Group for the acquisition of Eleven Group businesses.
