Latino flower vendors see brisk sales for Mother’s Day, which is celebrated May 10 in Mexican, other Latin American communities

Nancy León, 40, of Englewood, arranges Mother’s Day flower arrangements for sale at her stand on South Western Avenue and West 51st Street on the South Side, Tuesday, May 9, 2023. Mother’s Day is celebrated on May 10 in Mexico. | Ashlee Rezin/Sun-Times (Ashlee Rezin/Sun-Times)

At 12 years old, Yulissa Martínez would join her mom to sell flowers every year around this time. Now a 25-year-old college student, Martinez has her own business selling flowers and chocolate-covered strawberries.

She is one of several vendors who will be out in force Wednesday, May 10, when Mother’s Day is celebrated in the Mexican, Guatemalan and El Salvadoran communities.