African fashion has flourished in terms of creativity and innovation in recent years, and is attracting global attention.
Designers and labels are churning out garments that reflect African cities and how they interact with global trends. Think Nigeria’s Ejiro Amos Tafiri and Mai Atafo, Ghana’s Christie Brown and Larry Jay, Kenya’s Ikojn or South Africa’s Boyde.
Cities like Lagos, Accra, Marrakesh, Nairobi and Johannesburg have become global fashion capitals. They’re fashion production hubs that are creating styles that mirror their cosmopolitanism; their vibrant mix of nationalities.
