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The Guardian - UK
The Guardian - UK
Comment
Bidisha Mamata

Labour should be selling itself instead of attacking Rishi Sunak and his wife

Keir Starmer, looking serious, shades his eyes with one hand.
Labour leader Keir Starmer. Photograph: Christopher Furlong/Getty Images

Politics reached a new low last week, with Labour’s adverts attacking Rishi Sunak by name. Their claims are ridiculous. I do not believe that Sunak – or anyone – thinks that convicted child abusers, violent offenders or any other dangerous criminal should avoid prison.

I am a lifelong Labour voter but untrue allegations, personal attacks and immature controversialism are not a decent way to win over the electorate. Labour should be persuading voters by making bold promises based on constructive critique, so that voting is a positive act inspired by transformational thinking and realistic planning.

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