The 11 th edition of the four-day-long Kerala Travel Mart (KTM) that concluded on Sunday will be a springboard to regain confidence of visitors to Kerala after the pandemic-induced lull, Chief Secretary V.P. Joy said at the mart’s valedictory session here on Sunday evening.
The government will offer KTM Society and the entire tourism fraternity all support to revitalise the travel industry in the State. “Tourism played its role in Kerala figuring [high] in the list of the United Nations’ Human Development Index during the past three years. The State, which is blessed with natural beauty and warm people, must strengthen its tourism infrastructure,” he said.
Three-hundred of the total 1,500 buyers who participated in the Business-to-Business (B2B) mart which had 325 stalls, were from 69 countries.