Viddal Riley has warned YouTube boxing can only go "downhill" after KSI and Jake Paul settle their long-term feud.
YouTube star KSI - real name JJ Olatunji - will make his boxing return for the first time in nearly three years when he takes on both rapper Swarmz and Luis Alcaraz Pineda at a sold out O2 arena, London. If Olatunji is to pick up two wins on the night, it will likely move him another step closer to facing YouTube foe Paul which is his ultimate goal in the sport.
Paul has fought five times as a professional but has always been open to a return to the YouTube boxing scene to face KSI. And the latter's former coach Riley believes that the meteoric rise of influencer competition could be significantly slowed once their grudge is over.