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The Independent UK

Lifestyle

Amber Raiken

Kraft Macaroni & Cheese is changing its name and blue box

Kraft Kraft Heinz Company

Getty Images/iStockphoto

The Kraft Heinz Company has announced that its iconic Kraft Macaroni & Cheese will be making a few changes to its name, logo, and signature packaging.

According to an official press release, Kraft’s “macaroni and cheese” will be changed to “mac & cheese,” in order to “reflect the way [that] fans organically talk about the brand”.

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