
Kid Cudi is set to make his deepest splash into fashion yet with the launch of his own label. “Members of the Rage” will release its first collection this Saturday, and a teaser website has gone live that allows fans to subscribe to email alerts.
Cudi has yet to reveal what his clothing will look like, but he has divulged that Members of the Rage’s logo was designed by him and Nigo, the founder of BAPE and current artistic director of Kenzo. In response to a fan, Cudi also tweeted that the collection shouldn’t be considered merch and that “it ain’t cheap.”