Kia is set to take on Volkswagen’s planned new small car with an EV1 model that’s going to “get noticed” according to one of the brand’s senior designers – and it could be seen later this year.
At Kia’s EV Day last year, president and CEO Ho Sung Song not only confirmed his brand’s “unwavering commitment to EVs while competitors are revising their EV plans,” but also spoke about the potential of an EV1, saying, “internally we are studying what our entry EV model will be.”
