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Kevin Costner Partners With Green Mountain Coffee For Movie Promotion

Kevin Costner arrives at the 81st Golden Globe Awards on Sunday, Jan. 7, 2024, at the Beverly Hilton in Beverly Hills, Calif. (Photo by Jordan Strauss/Invision/AP)

Kevin Costner's upcoming Western epic, 'Horizon: An American Saga,' has taken an unconventional approach to its promotional strategy by partnering with Green Mountain Coffee Roasters. The collaboration has led to the creation of the 'Horizon Blend by Kevin Costner,' a bold and smoky dark roast coffee.

The first two installments of the four-part 'Horizon' movie series are set to be released this summer, with Chapter 1 hitting theaters on June 28 and Chapter 2 following on August 16. Costner, who is not only the star but also the filmmaker behind the project, has invested his own funds into the ambitious saga, with a budget nearing $100 million.

Despite the significant financial commitment, the Cannes Film Festival premiere of Chapter 1 on May 19 will be a more subdued affair, with Costner and co-star Sienna Miller in attendance alongside a select group of key players. The film, distributed domestically by Warner Bros. Pictures, chronicles the expansion of the American West before and after the Civil War, exploring the complex interactions between Native Americans and settlers.

Costner, known for his work in Western-themed productions such as 'Dances with Wolves' and 'Yellowstone,' brings his expertise to 'Horizon: An American Saga' as both director and producer. The ensemble cast includes notable actors like Sam Worthington, Thomas Haden Church, and Giovanni Ribisi, among others.

As the film gears up for its premiere, Costner emphasizes the importance of celebrating the female members of the cast, inviting them to join him at the event. The official logline for 'Horizon: An American Saga' promises an epic journey through a pivotal period in American history, highlighting the conflicts and alliances that shaped the nation's westward expansion.

With its unique blend of coffee promotion and cinematic storytelling, 'Horizon: An American Saga' aims to captivate audiences with its immersive portrayal of a defining era in American history.

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