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The Guardian - UK
The Guardian - UK
Lifestyle
Ellie Violet Bramley

Kendrick Lamar’s bootcut jeans steal Super Bowl half-time show

Kendrick Lamar performing on the bonnet of a car
Kendrick Lamar performing in the much-discussed jeans during the Super Bowl half-time show on Sunday. Photograph: Hannah Ruhoff/TNS/Zuma/Rex/Shutterstock

The game on the pitch at Super Bowl on Sunday night was only half the story. As the Philadelphia Eagles led 24-0 over the Kansas City Chiefs, a pair of jeans worn by the American rapper and Pulitzer prize winner Kendrick Lamar for his half-time performance commanded their own crowd online.

Variously identified as bootcut, flared and bell-bottomed, the pair of blue-wash jeans were the object of derision and lust. “Kendrick wearing bootcut jeans was so special,” said the writer and comedian Sophia Benoit on social media. “I could not take my eyes off his hems,” said another user.

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