As people wring hands and clutch their foreheads, desperate to know, why and how a man like Russell Brand could have been so horrible to so many women, the sex-obsessed lad culture of the Nineties and Noughties has come into question.
Except it isn’t a question, is it, it’s a fact. If you incessantly present women in a one dimensional sexual light in order to pander to men’s basic urges, as a really easy way to get their attention, then the wider culture is going to absorb that. Lad culture grew to be completely grotesque and moronic but when it first emerged, I have to admit: I loved it.
