
In a move that could significantly alter the landscape of royal entrepreneurialism, Kate Middleton, the Princess of Wales, is reportedly being courted by major brands to establish her own lifestyle and interior design empire. Her sister-in-law, Meghan Markle, has already started her own business in the same industry with As Ever, originally named American Riviera Orchard before its rebranding earlier this year.
Middleton launching her own lifestyle brand would not only rival but potentially 'dwarf' the Duchess of Sussex's commercial venture, according to sources. Additionally, the prospect of the future Queen capitalising on her widely admired taste in fashion and design sparks excitement among her fans and top-tier brands, with some reportedly begging her to enter the market.