Scott Sinclair has warned Kasper Hogh about the pressure that comes with playing for Celtic.
The Danish forward, who signed for £11 million from Bodo/Glimt, has only netted three times since joining the club and hasn't scored since his hat-trick against Kilmarnock last month.
Sinclair, a former Celtic winger, told STV Sport that Hogh must adjust to the expectations of being a striker for the Scottish champions. He said: "I think that's what comes with the price tag.
"I think when you come in for that money, you've got to hit the ground running. And also, the fans expect you to be scoring every single week, not just now and then."
Read more
-
Jurgen Klopp heaps praise on new Celtic star after 'challenging' career step
-
World Cup misery still lingers as in-form Celtic star chases international glory
-
Joe Hart shares honest Sam Johnstone Celtic verdict after Rangers showing
He continued: "This is the pressure of playing for Celtic. And when you're not scoring and not doing as well as the fans would like, they're going to let you know."
Despite Hogh's current struggle to find the back of the net, Sinclair remains confident in his ability to overcome this challenging period. "With his stature and the player he is, I'm sure he will override that and make sure he keeps scoring goals and keeps creating chances," he said.
"The main thing is the team winning games, and if he can help that, I'm sure he'll get the fans back onside. But as I said, part and parcel of playing for the biggest team in Scotland, you're going to get the criticism.
"However, you've got to ride with it and make sure you perform every week."
