There's this one particular image of Mount Fuji that has come to dominate social media feeds in recent months. You've probably seen it. Japan's hulking, slightly snow-capped volcano rises from behind the red, white and blue signage of a Lawson convenience store. Two Japanese icons, juxtaposed in the one image.
As striking as the scene is, it may come as a surprise that acquiring this specific image has become something of a bucket list item for many tourists. In a scramble that rivals the famous Shibuya crossing, amateur photographers and trained Instagram boyfriends have crowded the street and sidewalk in front of the Lawson store day after day, hoping to get the perfect shot.
