Joana Vicente has announced her resignation as CEO of the Sundance Institute, a move that has surprised the global independent film community. Vicente, who previously held leadership roles at the Toronto International Film Festival, served in the position for two-and-a-half years. Amanda Kelso, a member of the Sundance Institute's Board of Trustees for four years, has been appointed as the acting CEO following Vicente's departure.
In a memo to colleagues, Vicente expressed her decision to explore new opportunities after leading two significant organizations in the independent film industry during challenging times. Kelso, a former executive at Instagram, previously served as interim CEO after Keri Putnam stepped down in 2021.
It is anticipated that Kelso's role as acting CEO will extend beyond a short-term basis to ensure continuity until a formal CEO search is initiated. Vicente played a crucial role in guiding the Sundance Institute through the turbulent period caused by the COVID-19 pandemic, which led to virtual and hybrid editions of the annual event, impacting industry revenues and film market sales.
Kelso aims to strengthen Sundance's position within the film ecosystem and emphasized the importance of supporting artists during this transitional phase. Vicente will continue to advise Sundance until the end of June, focusing on long-term strategic planning. Kelso expressed her commitment to embracing boldness and innovation, echoing the advice of Sundance's founder, Robert Redford, to not shy away from taking risks.
