“Jimmy was the player who defined the EDS-1275 from the day it was delivered to him”: Gibson launches new Custom Shop VOS Jimmy Page 1969 EDS-1275 model – a meticulous recreation of the Led Zeppelin man's iconic double-neck that doesn't cost $50,000

Gibson's Custom Shop VOS Jimmy Page EDS-1275 guitar, leaned up against a Gibson Custom hardshell case.

One can argue that the most significant new guitar brand/artist collaboration so far this year has been Gibson's new partnership with the one and only Jimmy Page.

Announced in February at the opening of the Gibson Garage London space, the relationship began with the launch of an ultra-exclusive Collector’s Edition remake of Page's none-more-iconic 1969 EDS-1275 double-neck electric guitar.