$2K Tiffany & Co. bag is selling for $289 at T.J. Maxx. Now this woman is trying to de-influence you: ‘There’s a reason this bag is at T.J. Maxx’

You’ve heard of going to Disney for a Birkin, now get ready for heading to T.J. Maxx for Tiffany & Co. A $2,000 Tiffany & Co. handbag pops up at T.J. Maxx for $289 and sends TikTok into a checkout-line frenzy. But that doesn’t mean everyone is swooning.

One woman is tapping the brakes hard, asking the question no trend-drunk shopper wants to hear: Do you actually want this bag…or do you just want the dopamine hit? Her take is part reality check and part de-influencing sermon.