There's something uniquely American about the Jimmy Buffett brand.
Even though the singer has global appeal and his Margaritaville lifestyle has Mexican and Caribbean roots, the singer also represents what's best about his home country.
A Jimmy Buffett concert was always an everyone-is-welcome place. They were laid-back parties where people could vibe with the music and have a good time together. Buffett was equally comfortable with his friend (no relation) Warren Buffett, famous musical collaborators, and everyday folks.
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Buffett sang about a sort of loose hedonism — having a good time and trying to find joy in times of stress.
"It’s those changes in latitudes, changes in attitudes, nothing remains quite the same. With all of our running and all of our cunning, If we couldn’t laugh, we would all go insane," he sang.
Buffett, who died in September 2023, wasn't a preacher, but he advocated a lifestyle that celebrated what happens after the hard work is done. He wanted to bring joy to everyone who heard his music, came to his shows, visited his resorts, and sailed on his cruise line.
Now, Margaritaville at Sea is bringing the Buffett brand to some of the people who need it most: U.S. military service members, police, firefighters, EMS personnel, nurses and educators.
Image source: Dan Kline/Come Cruise With Me
Margaritaville at Sea has a bold free offer
Margaritaville at Sea has offered free cruises to U.S. military service members, police, firefighters, EMS personnel, nurses and educators before, but it's greatly expanding the program.
The cruise line has opened up a lot more options for those who qualify.
"Margaritaville at Sea is further expanding its industry-leading Heroes Sail Free program by offering a limited quantity of first-come, first-served double-occupancy free fare cabins for both qualifying Heroes and their guest across all sailings including the recently launched Margaritaville at Sea Islander," the cruise line said in an email to Come Cruise With Me.
The new program enables U.S. military service members (active duty and veterans), police, firefighters, EMS personnel, nurses and educators to sail on all Caribbean, Mexico and Bahamas cruise vacations for only the cost of taxes, fees and port expenses.
“We are committed to continuing to be the best cruise line for our Heroes," said Margaritaville at Sea Chief Executive Christopher Ivy.
"By expanding the program to all ships and all destinations, including the all-new Islander, we are reaffirming our commitment to the tens of thousands of Heroes who have sailed with Margaritaville at Sea by giving them even more options to sail with us more frequently."
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Margaritaville at Sea makes 'Heroes Sail Free' program even better
Since it launched in 2022, "Heroes Sail Free," a partnership between the cruise line and GovX.com, has enabled more than 10,000 heroes and their guests to sail with Margaritaville at Sea.
Now, in addition to adding MAS Islander to the program, the cruise line is adding two other enhancements.
"Previously, the program only allowed Heroes to sail once per year on 2-night Bahamas cruises out of Palm Beach. Now it has been expanded to include unlimited usage throughout the year on all available sailings up to and including 3-, 4-, 5-, 6- and 7-night vacations," the cruise line said.
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"Additionally, Heroes now receive the best available retail pricing with an industry-leading 20% incremental discount on top of any sales or benefits available online for any booking where Free Heroes Cabins are sold out or a different stateroom type is desired."
To book this offer qualified Heroes will continue to book online through the link available on GovX.com or at margaritavilleatsea.com/offers/Heroessailfree/.
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