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Evening Standard
Evening Standard
Entertainment
Amy Francombe

Jeremy Scott quits as creative director of Moschino

After a decade at Moschino, Jeremy Scott will officially be stepping down from his creative director role at the Italian luxury brand.

According to WWD, chairman of the fashion conglomerate Aeffe S.p.A. (which owns Moschino) confirmed the news by stating: “I am fortunate to have had the opportunity of working with the creative force that is Jeremy Scott. I would like to thank him for his ten years of commitment to Franco Moschino’s legacy House and for ushering in a distinct and joyful vision that will forever be a part of Moschino history.”

Katy Perry and Bella Hadid at the 2019 Met Gala (Kevin Tachman/MG19/Getty Images)

Renowned for his playful approach to consumerism, which has seen him collaborate with McDonald’s, The Sims and H&M and create Kay Perry’s viral Met Gala burger dress — he has been christened “pop culture’s most irreverent designer” and “fashion’s last rebel” by The New York Times. It’s an impressive feat, especially considering the wunderkid was raised on a cattle farm in Missouri and once interned at the brand in the PR department before starting his own label in 1997.

“These past 10 years at Moschino have been a wonderful celebration of creativity and imagination,” added Scott in the press release. “I am so proud of the legacy I am leaving behind. I would like to thank Massimo Ferretti for the honor of leading this iconic House. I would also like to thank all my fans around the world who celebrated me, my collections and my vision, for without you, none of this would be possible.”

He added on Instagram: “I’VE HAD A BLAST CREATING DESIGNS THAT WILL LIVE ON FOREVER. I AM GRATEFUL FOR ALL THE LOVE AND SUPPORT I’VE RECEIVED OVER THIS PAST DECADE. AS I CLOSE THIS CHAPTER I AM FILLED WITH EXCITEMENT & ANTICIPATION AND CANT WAIT TO SHARE WITH YOU ALL WHAT I HAVE IN STORE FOR YOU NEXT!”

The annoucement comes hot on the heels of Alessandro Michele’s exit from Gucci, Riccardo Tisci’s departure from Burberry and the shuttering of Raf Simons’ eponymous label.

No successor has been named as of yet. As for Scott, fashion fans are questioning whether he will bring back his namesake line, which last showed at New York Fashion week in 2019.

Gigi Hadid, Jeremy Scott and Bella Hadid pose backstage of the Moschino fashion show during the Milan Fashion Week 2022 (Getty Images)

Watch this space as the story develops.

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