Critics and TikTok fashion fans are in agreement: Jean Paul Gaultier's Couture Spring/Summer '24 show was particularly special. The collection, magicked up by guest designer Simone Rocha, has been the talk of social media.
Historically highfalutin haute couture isn't usually TikTok fodder – well, apart from the oft-shared VIP attendees – but Rocha is an exception to the rule. The London-based designer is often credited with Gen Z's unrelenting fascination with bows and coquette style, an aesthetic that the social platform has helped incubate.
