JD Sports has set out its vision to become the world's "leading global sports-fashion powerhouse".
The Bury-headquartered group has drawn up a five-year plan that is being presented to analysts and investors.
In an update to the London Stock Exchange, JD Sports said it is aiming to put its JD brand first, focus on "complementary concepts" and "people, partners and communities" as well as look "beyond" physical retail.