I first met Jamal, like so many musicians did, through SBTV, the company he set up when he was 16. He began it as a YouTube channel in 2006, the year after YouTube began, with a small camcorder and a phone. I met him in 2010, around the time his career and mine were starting to catapult.
I did an F64 [Fresh 64], an SBTV format of 64 bars of freestyle rap, with original lyrics, which went viral. Formats like that and SBTV’s warm-up sessions kicked off the careers of lots of artists, including Stormzy and Dave.