Jake Paul wants half of KSI's equity in his beverage company with Logan Paul; Prime Hydration, if he wins their fight next summer.
The American YouTube star has had a long-running feud with his British counterpart dating back to before his brother faced him in a series of boxing matches in 2018 and 2019. KSI ultimately won their rematch after a draw the first time around, and prior to the coronavirus pandemic appeared set to then face the younger sibling in a massive bout.
But when the world was shut down due to restrictions, KSI opted to instead focus on his YouTube and music careers, both of which have gone strength-to-strength since in the form of top 10 singles and No.1 albums. He returned to the ring last month with a 'two fights in one night' gimmick event, and will have a tune-up fight in January before eventually hosting Paul in London next summer.
