Ruth Langsford surprised viewers of Loose Women as she debuted a new look today.
For one segment of the ITV talkshow, the 62-year-old presenter appeared looking rather different. She had swapped out her short blonde hair for long brunette locks, completed by a full fringe.
She had decided to opt for the new look, taking inspiration from Big Brother's Davina McCall. Her new fringe hit the headlines this morning after such a drastic change.
READ MORE: Loose Women's Ruth Langsford gives update on Eamonn Holmes after 'terrible' year
Ruth gave her hair a swish before taking a seat and saying: "I look like Morticia" referencing the Addams Family. Carol McGiffin said: "No you look a bit like Cher actually."
A little while later, Ruth said: "If you've just joined us by the way, this is a wig. Just saying, just in case."
Fans on Twitter didn't know how to feel about the TV host's 'new do'. One user said: "@loosewomen I'm sorry but I can't take @RuthieeL seriously #LooseWomen"
While some thought she looked more like her co-star Coleen Nolan than singer Cher. Claire said: "She looks like Coleen #LooseWomen." Another added: "Poor Ruth looks like Coleen Nolan with that wig on #LooseWomen."
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