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Reuters
Reuters
Politics
By Gavin Jones

Italy's Berlusconi bids for Senate seat, smothers stations with ads

The face of former Italian Prime Minister and leader of the centre-right party Forza Italia Silvio Berlusconi (Go Italy) stands out in a series of election advertising videos at the Cadorna train station in Milan, Italy August 10, 2022. The videos with the inscriptions "Today more than ever a field choice" and "Berlusconi president" run continuously and are also accompanied by the notes of his party anthem as Italian parliamentary elections will be held on September 25, 2022. REUTERS/Emilio Parodi

Eighty-five-year-old former Italian Prime Minister Silvio Berlusconi said on Wednesday he will run for a Senate seat at next month's election, seeking national office again after a nine-year absence.

The billionaire media magnate, who launched a trademark advertising blitz ahead of the announcement, has led four governments since entering politics in 1994 but was temporarily banned from office following a conviction for tax fraud in 2013.

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