Fortnite developer and publisher Epic Games has caused waves among fans after revealing plans to raise the price of V-Bucks and leave optional purchases like the Battle Pass with far less value – but the creators stand strong behind their decision to increase the pricing.
Andrea Balta, senior director of ecosystem growth at Epic Games, speaks on the matter in a new online post, replying directly to a disappointed player.
"Seeing comments like 'the Item Shop is the main focus instead of the game' hits me really hard," writes Balta. "It's not the impression we want to give, nor how we focus our efforts. We put a ton of work and care into Fortnite's gameplay, and this focus is only growing."
