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The Independent UK
The Independent UK
Ellie Muir

‘It’s a sock’: Apple fans perplexed after launch of $230 iPhone Pocket in collaboration with Issey Miyake

Apple has perplexed consumers with their latest product launch: a designer sock to carry your iPhone.

Well, they’ve actually called it an “iPhone Pocket” but it’s essentially a knitted piece of fabric with a hole to snugly encase your iPhone, which you can wear cross-body, like a bag or a phone strap.

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