For years, big tech companies have placed the burden of managing screen time squarely on individuals and parents, operating on the assumption that capturing human attention is fair game.
But the social media sands may slowly be shifting. A test-case jury trial in Los Angeles is accusing big tech companies of creating “addiction machines”. While TikTok and Snapchat have already settled with the 20-year-old plaintiff, Meta’s CEO, Mark Zuckerberg, is due to give evidence in the courtroom this week.
The European Commission recently issued a preliminary ruling against TikTok, stating that the app’s design – with features such as infinite scroll and autoplay – breaches the EU Digital Services Act. One industry expert told the BBC that the problem is “no longer just about toxic content, it’s about toxic design”.
