Technology company Snap Inc. (SNAP) is well-known for offering Snapchat, a visual messaging application that enables people to communicate visually through short videos and images.
The company is investing in Augmented Reality (AR) technology. In March, SNAP introduced AR Enterprise Services (ARES), an enterprise solution that enables businesses to integrate its AR into their owned and operated channels easily and at scale. ARES’ first solution, ‘Shopping Suite,’ provides tools for virtually trying on fits.
