New Delhi: Regulator Irdai on Wednesday proposed prohibiting 'dark patterns' on insurance websites, including practices that require customers to provide personal details to access product features and pricing information.
As part of wide-ranging reforms aimed at making insurance distribution more transparent and customer-centric, Irdai has issued a consultation paper on 'Recalibrating Economics of Insurance Distribution', setting out a comprehensive framework of reforms covering insurance distribution, its structure, expenses, commissions, market conduct, transparency and leveraging digital infrastructure.
