The L.A. Clippers had their 2024-25 home debut on Wednesday night, which was the first regular-season game ever played at the Intuit Dome.
It is a special arena for many reasons, including The Wall, but one of the most underrated features is the way that the stadium has revolutionized the promotional t-shirt.
While other stadiums across professional and collegiate sports have used archaic methodologies of t-shirt giveaways by literally tossing them into the crowd, Intuit Dome has taken the technology into the future with how they’re doing it in Inglewood.
Rather than using cheerleaders and mascots tossing t-shirts into the crowd from the court using either their hands or a cannon, Intuit Dome is using the halo scoreboard.
The Clippers new T-Shirt toss is one of the coolest things I’ve ever seen pic.twitter.com/3MeDpr5U0h
— IcyVert (@IcyVert) October 24, 2024
While we already knew this was coming, it is especially crazy to see it happen during an actual NBA game. Here is more (via ESPN):
“The Halo Board also can measure how loud fans are screaming, utilizing a system that can narrow audio level down to a single seat, according to Zucker. And it has T-shirt cannons at the top ready to launch free shirts to fans seated at the top of the arena.”
Every fan in the arena has an equal chance of getting a t-shirt no matter where they are sitting and the video graphics makes it look like the players are throwing it directly to them.
This is seriously amazing.