Businesspeople from across the region and beyond were told about multimillion-pound opportunities in the growing esports market, at a special conference hosted in Newcastle.
Discover:Esports, the brainchild of Hexham-born freelance events organiser Sally Kevan, brought two days of speakers and workshops to the Boiler Shop in a bid to educate businesses about the fundamentals of the industry which has been valued at $1.4bn in 2022. Around 130 delegates attended the conference that was designed to shine a light on the topic for uninitiated businesses that might benefit - particularly from sponsorship and marketing opportunities.
Esports encompasses competitive video gaming that is often played by professionals and may be viewed by spectators. According to the event's organisers, audience levels are now beginning to rival those of traditional TV football viewers.
