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The Independent UK

Lifestyle

Adam Smith

Instagram working on paid subscriptions for creators that could charge users $100 per month

Instagram United States

Getty Images

Instagram is testing paid subscriptions to a small number of creators and influencers in exchange for exclusive Instagram Live videos and Stories.

The test has only been released to a few creators in the US so far, with subscribers receiving a purple ‘subsriber’ badge that distinguishes them in creators’ comments and inboxes.

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