
Threads, an Instagram app developed by Meta is expected to make its launch this Thursday after countdown timers have sprung up as an easter egg on the Instagram app and on the services’ web portal.
Described as an “Instagram for your thoughts,” Threads, known internally as ‘Barcelona’ of Project 92, is a text-only platform and direct competitor to Twitter. The Instagram sister app employs a similar look and feel to that of Twitter, offering a familiar safe haven to those becoming disillusioned with the digital home of Larry the Bird over the last year.