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The Guardian - UK
The Guardian - UK
Business
Sarah Marsh

Instagram influencers advertising nicotine products to young people, charity warns

Instagram BAT British American Tobacco Tobacco Velo Facebook
People walk past the British American Tobacco offices in London
British American Tobacco is one of the biggest tobacco firms in the world. Photograph: Stefan Wermuth/Reuters

Highly addictive nicotine products are being advertised to young people by influencers on social media, a charity has warned.

Velo nicotine pouches, small white bags that people put under their lips, are being pushed by British American Tobacco (BAT), one of the biggest tobacco firms in the world.

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