Meta CEO Mark Zuckerberg confirmed in a post today that Instagram will begin testing NFTs on its platform. Select users will be able to post their NFTs and add a line above their post, where location data usually goes, disclosing the NFT’s creator. He says that similar features will come to Facebook and maybe other Meta apps and that Instagram will develop augmented reality NFTs that you can build in Meta’s AR Platform, Spark AR. Can’t imagine why I would want to be the sole owner of some skin-smoothing, blue hair filter, but hey, it seems that might be possible someday.
Meta’s NFT embrace isn’t a huge surprise — Zuck announced it at SXSW in March after Twitter rolled out hexagonal NFT profile pictures back in January — but the timing of this announcement is hilariously, mind-blowingly bad.
