Super Bowl week will unfold across several days in the Bay Area, with the game itself serving as the final act in a tightly coordinated mix of sports, music, media and celebrity appearances.
From league-run press events to invitation-only gatherings in San Francisco, the jam-packed week draws athletes, entertainers and executives together in the days leading up the league's championship game. Early programming sets the stage for nights headlined by figures such as Shaquille O’Neal and Dave Chappelle along with a variety of performances spread out through San Francisco by Kehlani, Post Malone and Calvin Harris.
