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Tom’s Hardware
Tom’s Hardware
Technology
Mark Tyson

Ingenious indie hacker funds $3,000 MacBook purchase by selling advertising space on the lid — sticker space auction has already raised 111% of the price of the laptop

Brand My Mac website.

An enterprising founder and indie hacker has successfully pre-sold enough advertisement sticker space on his dream MacBook’s lid to raise 111% of the laptop’s retail price. Vincent, AKA @VynseDev on Twitter/X, has so far raised $3,274 across a total of 10 sticker positions. With over 12 days of the auction remaining, it isn’t beyond the realm of possibility that the cheeky Bordeaux-based chancer could raise enough for several laptops.

Vincent admits that his Brand My Mac project isn’t an original idea. In a follow-up Tweet, the founder tips his hat to prior projects like Outbid by Jonathan Wilke and BrandMyTesla from Im Bulent. We also recall money-spinning digital online experiments in a similar vein, like the Million Dollar Homepage, and perhaps even the whole NFT industry.

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