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Lisa Jack, Professor of Accounting, University of Portsmouth

Inflation: the supermarket business model is too fragile to shield customers from rising food prices

Shutterstock/photocritical

Food prices, like almost everything else, are rising fast. There have recently been warnings of “apocalyptic” costs, and a declaration that the “era of cheap food” is over.

Such announcements have been linked to creaking economies trying to recover from the pandemic and the effects of war in Ukraine, one of the world’s largest exporters of food.

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